MLM Consultants Impacting Millions Worldwide
(Adopted from an article in Money Maker’s Monthly)
If you are in the direct selling and network marketing industry, the odds are you have heard of the Sheffield Group and its founder, highly respected MLM Consultant Mike Sheffield. After all, the Sheffield firm is the largest and best known direct sales and network marketing / MLM consulting firm in the world. But, as emphasized by Sheffield, “Our company is more than Mike Sheffield, it’s a team. It’s more than just a team of MLM Consultants, it’s an alliance of the best experts available in the industry.”
Sheffield’s clients range from under-capitalized entrepreneurs with a dream to some of the largest and most well-capitalized companies in existence. Large or small, when new clients meet with the high-energy team based out of Scottsdale, Arizona, they immediately gain access to the “One Source Resource”. This is part of the Sheffield vision: to gather the best in synergistic client-centered benefits and services under one roof. The concept offers companies and entrepreneurs from domestic as well as international markets, a one-stop-shopping approach to fulfilling their company needs.
It has been said, “There are few assets in business quite so valuable as scar tissue, although it’s generally not very pleasantly acquired.” So, if you could find someone who’s already been down the road you’re about to travel, once, twice or even three times, you could scarcely do better than to make that person your guide. But, what if you could find someone who had already traveled that road hundreds of times? What if there was an entire team of experts who had already successfully navigated the route you must follow, and who make a business of serving as guides for expeditions just like yours? Wouldn’t it make sense to put them on your team? The Sheffield Group is that team.
“Even under the best of circumstances,” says Sheffield, “creating a successful network marketing company is a tough challenge, and an expensive venture. By giving our clients a step-by-step system for creating and launching their companies, we multiply their prospects for success. By helping them avoid many costly mistakes, we usually save them more than we charge. And when they hit, the payoff for our clients is enormous.”
In addition to startups, the Sheffield Group also works with established businesses. “We often have people come to us who are trying to regain control of their companies,” says Sheffield Executive Consultant Garvin DeShazer. “They may have lost their momentum and need something new to recharge their business, such as a new compensation plan, marketing strategy, distributor recruiting system or sizzle product. We take a systematic approach, assess what needs to be done, and help them do it. We’re committed to making their business work.”
The Global Challenge and Opportunity
Direct selling and network marketing are booming internationally. Many corporate owners in the United States have realized that the domestic market, even though it is still huge, has matured considerably compared to the opportunities offered in overseas territories. The successful leaders in their distributor organizations also demand that the Company offers a strategic plan and roll-out program for a true global expansion. Domestic success alone often does not satisfy the serious network marketers in America. Distributors are looking for a real global presence, and they expect to prosper both at home and abroad.
the Sheffield Group has already made an impact on millions in many nations — Canada, Mexico, Australia, South America, China, Japan, Russia, and most of the European countries. The global entrepreneurial explosion and staggering innovation in new technology has led the company to develop systems and alliances that can address the new opportunities and challenges in an efficient manner.
Mike Sheffield and Mikhail Gorbachev
The reputation of the Sheffield Group’s President Michael Sheffield in international circles is strong. In 2000, in his role as chairman of the Multi-Level Marketing International Association (MLMIA), he was invited to a private meeting with Mikhail Gorbachev, the former president of the Soviet Union, to discuss entrepreneurship and free enterprise for the Russian people. Then, in a presentation near Moscow’s Red Square, they shared the platform to address over 4,000 independent MLM distributors in attendance from around the world along with government officials from Russia and China. According to Sheffield, “I felt I had been given a once-in-a-lifetime opportunity and it was critical that I said the right thing. I was not only representing the MLMIA and our entire industry but I was representing our country. I selected my words carefully.” The words spoken by Sheffield at this historic event were clearly popular since he received a standing ovation.
Mike Sheffield in China
In 2000, Sheffield made history in Beijing, China by meeting with government officials and the ambassadors to China from 38 countries, including many where the concept of free enterprise is just beginning to blossom. This opportunity was made possible by one of Sheffield’s largest clients based in China where he had been invited to address several thousand of their key distributors. His message on the long and short-term benefits of multi-level marketing was received with great enthusiasm.
In each industry, there are individuals and their companies who define and shape that industry. Mike Sheffield has accomplished much the same thing in the network marketing and direct sales arenas. The Sheffield name is synonymous with the highest standards, and he is respected by his peers. In their book, Network Marketing for Dummies, co-authors Zig Ziglar and John P. Hayes, Ph.D., speak of Sheffield, “All the consultants quoted throughout this book are excellent resources about network marketing, or they wouldn’t be in the book! Perhaps the best known of these consultants is Michael Sheffield. His agency helps as many as 40 companies get started in network marketing every year, so if you want to know what’s new, he’s the man to contact.”
Perhaps most importantly, for the industry as a whole, is the fact that Sheffield has built a system and a team that will allow the Sheffield Group to continue to impact millions of people worldwide in years to come.