"Most distributors are novices and need self-selling tools to help them get the job done. The more effective your brochures, videos, audio CDs and web site sales functionality, the better the chance that your new distributors will find some success. It is critical that you new distributors find that success within the first few weeks or they are gone. Accordingly, you need to make the process understandable and easily duplicable. Compress the sales process to three or four steps that are then duplicated over and over again and supply effective tools to make this happen. Remember, this is a formula business. You just need the right formula."

                       – Michael L. Sheffield
                                President/CEO
            Sheffield Resource Network


"You can’t just provide good products without training on their features and benefits and education on how to sell them. You can’t provide a good business opportunity without training on how to recruit and build a sales team. The best companies give this area serious attention. They have determined its importance is much more critical than new products or compensation plan enhancements. Companies with average products and compensation plans, but great training, have always excelled."

                       – Michael L. Sheffield
                                President/CEO
            Sheffield Resource Network